Gary hustwit, the director of helvetica, talks with dieter rams, marc newson, jonathan ive, and other renowned designers behind some of the worlds most iconic products. Dieter rams is also very well known for his ten principles for good design. May 22, 20 rams represents an unbroken lineof modernism that stretches backto the bauhaus through to his owneducation at the ulm school 5. Jun 04, 2011 most of all, good design is as little design as possible. But innovative design always develops in tandem with innovative technology, and can never be an end in itself. Less and more the design ethos of dieter rams gestalten. Dieter rams news newspapers books scholar jstor november 20 learn how and when to remove this template. Industrial designer dieter rams was born in 1932 in wiesbaden, germany. Dieter rams and the relevance of functionalism amar chadgar. The relevance of famous braun designer dieter rams in modern design remains unbroken. Dieter rams the leading online destination for mens contemporary fashion and streetwear. It is a musthave book for anyone interested in rams work, his legacy, and his ideas about how to live. As a teenager he loved to watch his grandfather who worked as a.
Dieter rams born 20 may 1932 in wiesbaden is a german industrial designer closely associated with the braun company. Dieter rams online shop buy vintage dieter rams design at. The man who all but invented consumer product design as we know it today. A firm believer in functionalism, his rationalist vision of design is clearly represented by the phrase less, but better in the 50s, the ulm school of design, known as hfg, embarked upon a collaboration with braun.
Shop at our store and also enjoy the best in daily editorial content. In that spirit, this monograph is as little book as possible. Show off your favorite photos and videos to the world, securely and privately show content to your friends and family, or blog the photos and videos you take with a cameraphone. The design ethos of dieter rams delves into the works and design philosophy of. Adams gives us unique insight into the history of the brand and its meaning to dieter rams. Rams photographed by matthew donaldson at home in kronberg, 6 august 2007. The influence of dieter rams and braun style on the design we can see and feel all around us, and not to mention in the design of interfaces, is as clear as day. Jan 29, 2020 dieter rams was born wiesbaden, germany on may 20, 1932 and is known for is unobtrusive approach for braun and vitsoe. Wthra simple, more beautiful weather app by david elgena 3.
Dieter rams online shop buy vintage dieter rams design. It is a clear, comprehensive and beautiful presentation of dieter rams life and his work. Back in the late 1970s, dieter rams was becoming increasingly concerned by the state of the world around him an impenetrable confusion of forms, colours and noises. Flickr is almost certainly the best online photo management and sharing application in the world. Dieter rams born 20 may 1932 in wiesbaden is a german industrial designer closely associated with the braun company rams learned carpentry as an apprentice. Rams represents an unbroken lineof modernism that stretches backto the bauhaus through to his owneducation at the ulm school 5. Ramss evolution as a designer with a lessismore philosophy. May 18, 2015 from the creation of his first product in 1955 for braun, dieter rams, one of the most popular industrial designers, has lead and laid guidelines for the functionalist design movement. How to lose weight and become healthy despite cravings and weak willpower a little books boxed set featuring little pea, little hoot, little oink the little books of champagne, chocolate, and roses. If you need to buy a present for an engineer, designer or architect, expect deep gratitude if you give this book. The guardian to quantify his impact, you need only look at the millions of apple products in our pockets. As little design as possible selfdisciplined dieter. The design gods must be happy with me because dieter rams received a honorary doctorate degree from art center at the time of my graduation. Dieter rams german industrial designer born in 1932, has become one of the most recognized and influential designers of the 20th century.
In 1954, german manufacturer braun invited the hfg to take charge of its design programme. Dieter rams at bellroy, design is a major part of our dna that much wouldnt surprise you. Dieter rams born 20 may 1932 in wiesbaden is a german industrial designer closely associated with the consumer products company braun. Dieter rams and the relevance of functionalism amar. It is a musthave book for anyone interested in rams work, his. The first time i saw him was at a seminar in seoul. He was strongly influenced by the presence of his grandfather who was a carpenter. Dieter rams born 20 may 1932 in wiesbaden, hessen is a german industrial designer closely associated with the consumer products company braun and the functionalist school of industrial design. Modular world, an exhibition of furniture designed by dieter rams.
Less and more babooka bookstore luxe koffietafelboeken leiden. His work does not try to be the center of attention, rather he allows his work to become part of the environment through precision and order. Less but better english and german edition dieter rams on. If you are an engineer, designer or architect, you want this book. A phonosuper is a combination of a radio and record player, one of the first issues they came across with the prototype was that the lid would make too much noise when the music was at high volume. Gugelot worked with a company team headed by architect dieter rams.
Formative years dieter rams was born in wiesbaden, germany, in 1932. He delivered the graduation address and was also available for a few days prior to the graduation ceremony to share his wisdom. Rams is a documentary portrait of dieter rams, one of the most influential designers alive, and a rumination on consumerism, sustainability, and the future of design. Since 1959 we have made and evolved furniture that allows you to live better, with less, that lasts longer. Dieter rams thesen fur gutes design dw deutsch youtube. Dieter rams simple english wikipedia, the free encyclopedia. Rams is the new documentary film from gary hustwit helvetica about legendary designer dieter rams, with an original score by pioneering musician brian eno.
Exquisitely produced to reflect dieter rams aesthetic philosophy, this book presents highlights from a fortyyear career designing iconic consumer products that. Schneewittchensarg dieter rams hans gugelot museum of modern. Rams s evolution as a designer with a lessismore philosophy. He went on to study interior design and architecture at wiesbaden school of art, graduating in 1953. If you arent a new reader of minimally minimal, you know my high respect for dieter rams. Dieter rams used graphic design, form, proportion, and materiality to create order within his designs. Watch the film online now on vimeo, itunes, or amazon stock on the book disc versions is running low, and these will not be reprinted. At bellroy, design is a major part of our dna that much wouldnt surprise you.
Beauty, not just appearance, that is both exemplary and instructive, certainly intensifies and prolongs the relationship with the user and therefore also makes sense ecologically. Rams, who worked for over 40 years as head designer for customer product manufacturer braun. After working at an architecture firm from 1953 and 1955 he joined braun. Dieter rams born may 20, 1932 inwiesbadenis a german industrial designerclosely associated with the consumer productscompany braun and the functionalistschool of industrial design. Tp1 radiophono combination, 1959, by dieter rams for braun. But to us, valuing good design begins with valuing the experiences our customers have, and understanding the moments that make up their day both in.
He also studied architecture at the werkkunstschule wiesbaden. As little design as possible phaidon by the british design historian sophie lovell, traces mr. Dieter suggested it be changed to plexiglass and thats when history was made. The disc versions of the film are available exclusively from oypt. He also studied architecture at the werkkunstschule wiesbaden after working at an architecture firm from 1953 and 1955 he joined braun. Dieter rams is a german industrial designer and retired academic closely associated with the. As head of design at braun, the german consumer electronics manufacturer, dieter rams 1932 emerged as one of the most influential industrial designers of the late 20th century by defining an elegant, legible, yet rigorous visual language for its products. Simplicity is the key to excellence says dieter rams. Braun sk 55 schneewittchensarg designklassiker dieter rams. Mark adams, managing director of vitsoe, discusses dieter rams 10 principles of good design during our visit to vitsoe headquarters in london.
Ramss early awards for carpentry led to him training as an architect as germany was rebuilt in the early 1950s. Dieter rams at home, 2004 these mid20th century industrial designers were titanic characters. Good design is innovative the possibilities for innovation are not, by any means, exhausted. Dieter rams born 20 may 1932 in wiesbaden, hessen is a german industrial designer and retired academic closely associated with the consumer products company braun, the furniture company vits. Aware that he was a significant contributor to that world, he asked himself an important question. This beautifully designed book includes a wide variety of visual material, including sketches and technical drawings, photographs of rams work as well as his life, archival material from both braun and vitsoe, ingeborg rams subtle photographs and vitsoes playful graphic. Labels and date phonosuper radiogram, sk55 dieter rams born 1932 and hans gugelot 192065 1963.
From the iphone in your pocket to the clock on your wall, his elegant and simple voice is everywhere. Dieter rams author of weniger, aber besserless but better. He was successful at braun and became chief of design from 1961. Rams began studies in architecture and interior decoration at wiesbaden school of art in 1947. While many of the books about dieter rams are predominantly dry catalogues, lovells book examines the relevance of his work from a contemporary design. Those two designers hans gugelot and dieter rams worked for electrical. Join facebook to connect with dieter rams and others you may know. David elgena has designed a weather app that sticks out from the masses with its uniqueuncluttered interface. Dieter rams is one of the most influential product designers of the twentieth century. Technical development is always offering new opportunities for innovative design. Dieter rams was born in wiesbaden, germany, in 1932. But to us, valuing good design begins with valuing the experiences our customers have, and understanding the moments that make up their day both in life, and with the products they choose to engage with. He was escorted away very quickly when i ran to get his autograph so i didnt have a chance to actually talk with him. Mpz21 multipress citrus juicer, 1972, by dieter rams and jurgen greubel for braun.
Most of all, good design is as little design as possible. He also demonstrates how rams principles relate directly to the style and success of the vitsoe name. Brian eno is releasing his original soundtrack to rams. Through march 12th, 2017, the vitra design museum is host to dieter rams. The pareddown designs he created during his careerspanning tenure at the german electronics company, braun, began with his wallmounted 606 universal shelving system intended for the companys new, modern offices. A selection of photographs of dieter rams and his designs taken by gary hustwit during the production of his film rams. In the more than 40 years that he spent working at braun, dieter rams established himself as one of the most influential designers of the twentieth century. Its difficult to express the timeless influence dieter rams has had on the world of design.
With his less, but better philosophy, dieter rams is one of the most influential designers to emerge in the 20th century. Even if you dont immediately recognize his name, you have almost certainly used one of the radios, clocks, lighters, juicers, shelves or hundreds of other products he designed. Eleven songs from the film on white vinyl includes a download code too, available exclusively in shops worldwide for record store day, which has been rescheduled to june 20. Enumerating each of his ten principles such as good design is innovative. Braun sk 61 stereo schneewittchensarg 1962 youtube.
How dieter rams made braun look cool the new york times. From the creation of his first product in 1955 for braun, dieter rams, one of the most popular industrial designers, has lead and laid guidelines for the functionalist design movement. Dieter rams the book of life is the brain of the school of life, a gathering of. His unobtrusive approach and belief in less but better design generated a timeless quality in his. Dieter rams is the author of weniger, aber besserless but better 4. Now dieter rams, the guiding force behind the braun look, breaks down his design principles and processes in this elegant book. Tischsuper radio rt20, 1961, by dieter rams for braun. During his formative years, he was greatly influenced by his grandfather who was a carpenter, and at the age of sixteen, he started a threeyear carpentry apprenticeship. Jul 12, 2010 dieter rams the godfather of apple design.